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Review Screening in ORM

Learn how Review Screening in SmartMoving helps protect your online reputation. This guide explains private reviews, rating thresholds, subpar review reasons, and automatic ticket creation for negative feedback.

Michelle Carone avatar
Written by Michelle Carone
Updated this week

Review Screening helps you manage customer feedback more effectively by giving you control over how reviews are collected and handled before they appear publicly. By encouraging customers to share feedback privately first, you can resolve issues early and protect your online reputation.


What Is Review Screening?

Review Screening allows customers to submit a SmartMoving Only (private) review before being prompted to leave a public review. This gives your team the opportunity to address concerns internally and follow up with customers who had a less-than-perfect experience.

If a customer submits a low rating, SmartMoving can automatically create a customer support ticket so your team can respond quickly.


Why Review Screening Matters

Review Screening helps you:

  • Identify issues before they become public reviews

  • Improve customer satisfaction through proactive follow-up

  • Reduce the risk of negative public feedback

  • Streamline service recovery with automatic ticket creation

By handling feedback privately first, you maintain better control over your public reputation.


Accessing Review Screening Settings

To configure Review Screening:

  1. Go to Settings

  2. Select Marketing

  3. Click Review Screening

This page contains all settings related to private reviews and screening behavior.


Enabling SmartMoving-Only Reviews

Enable the SmartMoving-Only Review option to allow customers to submit a private review before being directed to public platforms.

This ensures:

  • Feedback is captured internally

  • Issues can be addressed before public exposure

  • Positive experiences can still be encouraged to go public


Configuring the “What Went Wrong?” Trigger

You can choose a star rating threshold that triggers a follow-up prompt asking customers what went wrong.

For example:

  • If set to 3 stars or below, customers who submit a rating of 3 or lower will be asked to provide additional feedback

This helps gather more detailed information about negative experiences.


Customizing Subpar Review Reasons

The Subpar Review Reasons setting allows you to define common issues customers can select when leaving a low rating.

Examples include:

  • Damaged items

  • Late arrival or departure

  • Unprofessional crew

These options can be customized to reflect the most common challenges your business encounters.


Handling Subpar Reviews Automatically

When a customer submits a subpar review:

  • A customer support ticket is automatically created

  • The ticket is linked to the relevant job

  • Your team can follow up and resolve the issue quickly

This automation ensures negative feedback is never overlooked.


Best Practices for Review Screening

  • Set a clear rating threshold that fits your service standards

  • Keep subpar review reasons specific and actionable

  • Follow up promptly on created support tickets

  • Use private feedback to improve operations and training


What’s Next?

Once Review Screening is configured, consider pairing it with:

  • Automated review replies

  • SmartMoving-only follow-up emails

  • Review reminders and notifications

Together, these features create a complete and proactive reputation management workflow.

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